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Promote Your Freelance, Side Gig, or Side Hustle on LinkedIn
If you are a freelancer, participate in the gig economy, or have a side hustle, how do you get found on Linkedin? Optimize your profile with keywords! Many folks may want to give themselves a title like “Owner,” “President,” or “CEO” of ABC Company, but is that the best thing to do? If someone does…
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How to Support Nonprofits on LinkedIn
By Lynne Williams Nonprofits have been hit during COVID. They can send email campaigns and post on social media to reach potential donors to highlight their missions. Websites, YouTube, LinkedIn, Instagram, Twitter, Facebook, and other platforms can all be used to share stories of impact for #GivingTuesday which is on December 1, 2020. What is…
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Blogging to Tell Your Story On and Off LinkedIn
By Lynne Williams Everyone has a story to tell, and it can be good, bad, or ugly. There may be happy or sad endings. LinkedIn is one of many places to share your story. On LinkedIn, you can share your story by creating a post, an article, a document, or a video. If you share…
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How to Start Your Profile on LinkedIn
By Lynne Williams With over 722+ million people on LinkedIn as part of the world’s largest business networking platform, many people are still not on it. How do you start your profile? Click here for some screenshots and step-by-step instructions of a recent profile set up (with private information blacked out). Ken – if you…
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How Do You Enable the Open for Business Feature on LinkedIn?
By Lynne Williams Did you know as a business owner, you can enable “Open for Business” on your profile? Providing info about your business will push you out in a search. When people are looking for the specific services you offer, you will “show up” and can receive messages if you have enabled the “Open…
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How to Leverage the LinkedIn Algorithm to Boost Your Business and Profile
By Lynne Williams The LinkedIn algorithm seems to be mysterious and ever-changing. Some recent research from the Netherlands may help you with your LinkedIn strategy. If you understand a little about the algorithm, you can leverage how you approach LinkedIn to build your business and/or profile. Two connections in my network have shared the latest…
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Career Management & LinkedIn for Veterans
The Out of the Box Veteran Employment Strategies career panel event is on Friday, October 16 starting at 9 AM, so register on Eventbrite. Hire vets. Our military needs support with jobs to help reduce the number of veteran job seekers. In September 2019, the US Department of Labor noted 3.2% of veterans were unemployed…
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For the Sake of Your Career and Professional Relationships, Keep Your LinkedIn Profile Politics-Free
By Lynne Williams Should you be posting anything to do with politics or any political commentary on LinkedIn? Only if you want to risk destroying relationships. You could jeopardize relationships with your employer, clients, colleagues, etc., so I would not recommend this. If politics is your career, you will most likely be listing your position…
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How to Establish and Leverage Your LinkedIn Company Page Step-by-Step
By Lynne Williams It’s free and easy to set up a LinkedIn company page for your small business, as a solopreneur, or self-employed individual to leverage LinkedIn. Not only will the link below these instructions provide you with step-by-step visuals, but if you keep tabs on the Donnay Consulting Group LinkedIn company page and profile,…
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Sharing a Small Business Success Story on LinkedIn
By Lynne Williams As a small business owner, whether you are a for-profit or a nonprofit, what do you do when you want to scale your business? How do you get help? First, let’s define what scaling means. According to SCORE, “Scaling a business means setting the stage to enable and support growth in your…
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The Self-Employed, Consultant, or Solopreneur on LinkedIn
By Lynne Williams Are you sending a sales pitch when connecting with people on LinkedIn, or are you making an effort to start building a relationship first? Hopefully, it’s the latter. As a self-employed sole practitioner, I am a member of the “job seeker” club with the millions of others searching for jobs. However, I…
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Speaker WOW, LinkedIn, & Get Weird
By Lynne Williams Have you ever been WOWed by a speaker? I was just WOWed! Running hundreds of events a year, I hear a plethora of speakers and, some are standouts. At the beginning of 2020, I was on a national summit with some fantastic speakers and authors. Of course, I reached out to connect…
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“The Karens” and Other Name Topics on LinkedIn
By Lynne Williams Don’t shoot the messenger, especially if your name is Karen, Becky, Caroline, Patty, Gail, or Ann. Knowledge is power. Here’s research to learn more about the onslaught of nicknames and monikers, which are now memes. As an Ed.D. (Doctor of Education) Candidate, I have taken courses over the past six months. The…
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Have You Examined Your Spots and Stripes on LinkedIn?
By Lynne Williams What is your cattitude on LinkedIn? With a little imagination, you can find spots and stripes on LinkedIn, though we’ll substitute “lines” for stripes. Please participate in the poll at the end as your opinion matters. SPOTS Have you ever noticed that you see a solid green spot (or circle) next to…
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Ubuntu, Attitude, & How to Upload LinkedIn Documents
By Lynne Williams Ubuntu, a South African Zulu word, is a philosophy of the spirit of humanity. It means “I am who I am because of who we all are.” How does ubuntu relate to selflessness? Selflessness is about people who are concerned about the needs of others over one’s own self. Self-reflect and think…
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Resume Tips for LinkedIn & Google
By Lynne Williams Often, I am asked if people should include their resume on their LinkedIn profile. It depends on what YOU want to do. I would not upload my resume. Many people may disagree with this, but here are some considerations to ponder as you decide. If you post your resume on LinkedIn, you…
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Tips & Workshops to Boost Your Business on LinkedIn
By Lynn Williams Solopreneur? Entrepreneur? Small business owner? Growing business? Startup? Side-gigger? Side hustler? Franchise owner? Thinking about starting a business? Have you optimized your LinkedIn profile to boost your business? Does your headline only say CEO of Blah Blah Blah Business? Or does it also state what your business is about utilizing all of…
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How to & Why LinkedIn Publishing
By Lynne Williams The Jeopardy answer is … be like Nike as Just Do It! The Jeopardy question is, What if I am scared to write an article on LinkedIn? Just start! You don’t make the NFL or get the first violin chair without practice. In the past week, a couple of attendees in my…
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