Chester County Library Receives National Public Relations Award

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From left: Erin Dowdall, Graphic Design Specialist; Amy Krize Suveg, Public Relations & Graphic Design Specialist; and Marguerite Dube, Director.

The Chester County Library has received a 2020 PR Xchange Award in the category of Advocacy/Fundraising/Annual Reports/Strategic Plans for its 2018 Annual Report.

The annual PR Xchange Awards recognize the very best public relations materials produced by libraries across the nation. Materials are judged on the quality of content, originality, graphic design, and format.

Entries were evaluated by a jury of 21 talented marketing professionals, graphic designers, communication professionals, and visual artists. Judges consider criteria such as the creativity of the approach, audience appeal, presentation of information in a clear and informative way, attractive appearance, appropriateness of design/graphics/photos, and uniqueness of format.

The categories of the 2020 PR Xchange Awards are:

  • External Communications (newsletters, calendars, patron orientation materials, e-mail marketing)
  • Advocacy/Fundraising/Annual Reports/Strategic Plans
  • Special Events and Exhibits
  • Reading Programs (summer, or any season)
  • Materials Promoting Collections, Services, Resources (booklists, bibliographies, signs, postcards, flyers, swag)

The competition received more than 300 entries from all types of libraries, including public, academic, school, state, and special libraries.

The 2018 Annual Report for the Chester County Library & Henrietta Hankin Branch is available here.

A complete listing of this year’s winners is available here. A slideshow of the winning designs can be found here.

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