Business at Canoe Company in West Chester Proves ‘There’s No One Safer Than Mother Nature’

Mark Hostutler
Image of Zane and Susan Soderberg via Bill Rettew, MediaNews Group.

Northbrook Canoe Company in West Chester has seen its business nearly double during the pandemic as people continue to search for a safe escape in the great outdoors, writes Bill Rettew for the Daily Local News.

Zane and Susan Soderberg have been working mostly seven day weeks for the past several months, not even taking a break for their 16th wedding anniversary. Each day, they help hundreds of people enjoy the Brandywine Creek with their 155 canoes, 59 kayaks, and more than 300 tubes.

The owners believe that the increased popularity can be attributed to being able to remain socially distanced while floating down the river surrounded by trees.

“There is no one safer than Mother Nature when it comes to the pandemic,” said Zane.

In fact, demand has increased so much that, for the first time, reservations are required and limited, while walk-ups are no longer permitted. Using this system, the business gets a consistent stream of customers, beginning from early in the morning instead of the usual afternoon rush.

“I’m tired and it’s a lot of work, but it’s great to give that enjoyment and allow an escape,” said Zane.

Read more about Northbrook Canoe Company in the Daily Local News here.

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