The Coatesville Area School District’s East Fallowfield Elementary School was the lucky recipient of a $10,000 check on Tuesday, having been selected as one of the 100 winners of a nationwide sweepstakes sponsored by the Campbell’s Soup Company.
According to the Times of Chester County, the Camden, N.J.-based company has a fundraising program called Labels for Education that enables schools to earn points by collecting UPC codes from Campbell’s Soup products.
The points can then be redeemed for educational merchandise, such as computers, software, musical instruments, library books, and sports equipment.
Campbell’s million-dollar largesse culminates each year with a Grandstand for Schools sweepstakes, in which 100 schools are chosen to win $10,000 apiece.
Sharon Zdankowski, East Fallowfield’s PTO treasurer, learned of the sweepstakes while leafing through her Sunday newspaper. She then enlisted the help of fellow PTO board member Krista Marino to enter the contest.
“The application process was really easy,” said Marino. “All we needed to do was put five UPCs from participating products on each of the forms and mail them in.”
Since there was no limit on the number of entries per school, Zdankowski and Marino sent in approximately 50 entries.
“This is the fun part of our job,” said Erin Ward of Campbell’s, who presented the check to the school along with colleague Megan Hennigan.
“We are very grateful for the gratuitous donation from the Campbell’ Soup Labels for Education program and for our parent teacher organization for taking the initiative in entering the contest,” said East Fallowfield principal Wayne Wallace.
“This donation will enable us to provide the latest technology to our students, which will open a whole new world of unlimited possibilities and opportunities for them.”
According to Wikipedia, the Labels for Education is a marketing program by the Campbell Soup Company in the United States. The program started in 1973. On some products, their goal was to save labels (such as soup cans) or UPCs (such as Pepperidge Farm products). As of 2013, these five companies are members of the program: Campbell Soup Company, Diamond Foods, Post Foods, Société Bic, and The Dannon Company (the American division of Groupe Danone). In addition, the Glad brand is also a member of this program.
Click here to read more information about the $10,000 Cambell Soup check on the Times of Chester County.