Iconic Philadelphia brick-and-mortar stores have been making their way to the Main Line. Since the onset of COVID-19, many flagship stores that planted seeds in the city are branching out to the suburbs.  

The high-end clothing store Boyds, which has lived on Chestnut Street in Rittenhouse Square for 84 years, decided to take the plunge.

This unique shopping experience equipped with a team of tailors opened a simulation store in Wayne last year, writes Sandy Smith for Philadelphia Magazine.  

“During COVID, the city was pretty quiet,” said Boyds president Kent Gushner. “Nothing was happening … we were doing that based on no other reason than trying to survive.” 

According to Gushner, venturing out into the suburbs is also a great way to increase accessibility and customers, who live in Malvern and West Chester.

Other Philadelphia businesses such as Di Brunos and White Dog Café have also opened in Wayne.  

Read more about Philly brands venturing out into the suburbs in Philadelphia Magazine.  

Editor’s Note: This article was originally published in February 2023.