By Michael Gidlewski

If you are waiting to get back to “business as usual” you will be grossly disappointed. The world has changed, is changing, and will continue to change. Those who are waiting to go back to “business as usual” will be left behind.

So what do we do to thrive in the “new normal”?

As business leaders, our number one priority is to stay focused on strategy and provide direction for our teams.

You might be wondering what an effective strategic plan even looks like right now. Dennis Carey, Ram Charan and Tierney Remick wrote an article in The Executive outlining 5 critical “pivots” CEOs must make right now to stay in business and ensure a successful future.

1. Make employees a top priority.
2. Keep the organization lean and nimble.
3. Redefine what a “responsible” balance sheet looks like.
4. Adapt to consumers’ changing needs.
5. Step up to social responsibility.

If you want your business to thrive you have to be intentional in your actions and not just reactive. Intentionality requires planning. Ask yourself these questions: Is your current plan still applicable?

Are your goals aligned with the aforementioned criteria? Are you taking action to achieve those goals? Are you communicating openly with your team and are you listening to their feedback?

How you and your business emerge from this crisis depends entirely on what you are doing right now. Are you thinking strategically and acting intentionally? Creating a One Page Strategic Plan is a good first step to ensure that you are.

Click here for more information and to download the One Page Plan Strategic Checklist and get a jumpstart today!

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ABOUT THE AUTHOR

Michael Gidlewski is President of West Chester-based Achievement Unlimited, Inc., as well as a growth catalyst and motivational speaker. He works with motivated business owners and entrepreneurs to clearly define the elements of what they dearly want their businesses and lives to look like, then helps them connect all the moving parts that make up those visions to consistent action and habits. Michael can be reached at 610-793-6609 or via e-mail at michael@achievable.com.

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