Ellen DeGeneres, the beloved television personality who shattered all Twitter records with her 2014 Academy Awards selfie, is partnering with West Chester’s QVC to launch E.D. On Air, her new lifestyle home collection created especially for QVC.

Look for the show beginning at 8 p.m. Friday, Oct. 24.  E.D. On Air will bring together DeGeneres’ love of design, home décor and holiday gift giving across multiple product categories. An expert on home design and renovation, DeGeneres’ homes have been extensively covered in The New York Times, Elle Décor and Architectural Digest. Her first foray into product design will include holiday trim, a selection of holiday tabletop items, throws, scented candles and other decorative accents and gift ideas.

“I am thrilled to launch my home line on QVC,” said DeGeneres. “I wouldn’t do it with anyone else, because QVC combines everything I love—shopping, watching TV and acronyms. LOL.”

Known best for her hit daytime syndicated talk show, “The Ellen DeGeneres Show,” DeGeneres is a recognized stand-up comedian, film, television and literary icon. Her show is in its 12th season and has earned 51 Daytime Emmy Awards.

“Ellen’s credibility and appeal have allowed her to captivate an incredibly broad audience,” said Doug Howe, executive vice president of QVC. “Her infectious personality and uncanny spirit can be seen throughout this line, and we’re confident that our customers will once again welcome her with open arms.”

DeGeneres’ three books have all debuted at #1 on The New York Times Best Seller list.  She has been included in Forbes’ 100 Most Powerful Women as well as Entertainment Weekly’s 50 Most Powerful Entertainers.  She has hosted the Academy Awards twice.

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Top photo credit: ronpaulrevolt2008 via photopin cc