iPipeline  of Exton, which provides marketing, selling, and processing solutions for the insurance industry, announced Stonebridge Life Insurance Company has selected its iGO e-App tool to improve sales and customer service of Medicare supplement plans.

Stonebridge is a Transamerica company and picked the Web-based tool for its independent agents.

“Providing customers with an outstanding purchasing experience during annual sales processes has become a strategic differentiator in the Medicare supplement market,” said Paul Melchiorre, president of iPipeline.  “Next-generation technology has become an integral part of achieving this goal and driving repeat business.  Stonebridge Life is a progressive company, leveraging easy-to-use solutions to improve consumer satisfaction and gain speed-to-market advantages.”

Lance Larsen, a vice president at Stonebridge, said iGO was selected for its success in the insurance and Medicare supplement sales business and will help the firm streamline operations for agents and customers.  Stonebridge has more than 3.7 million policy holders.

iPipeline serves 125 carriers and 1,200 distributors and their financial professionals and licensed advisors in a single, Web-based environment – the iPipeline Customer Network. Beyond Exton, iPipeline has offices in Atlanta, Charlotte, Danville, Ft. Lauderdale, Milwaukee, Salt Lake City, Tokyo, the UK, and Vancouver.

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Top photo credit: davebarger via photopin cc