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Fake News: What It Is, How to Spot It, and The Future of Local Media
by Garrett McKenzie ’24, Perkiomen School Fake news: a term that is seemingly becoming more common, and that is being used to describe more and more media outlets. It is a term used by all political sides to fuel rhetoric, and one which usually sets most people on edge, ready to argue their favored side’s…
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Montgomeryville-based Industrial Real Estate Developer Nappen & Associates Announces Expansion of Tenant, VegTrug
Montgomeryville-based industrial real estate developer and property manager, Nappen & Associates, is pleased to announce the relocation and expansion of its tenant, VegTrug. The tenant will be moving from its 25,000 square foot facility in Montgomeryville to a 53,491 square foot space in Nappen & Associate’s newest construction venture at 1900 Bethlehem Pike in Hatfield.…
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Rock-Star Reporter from Montco Can’t Stop, Won’t Stop After Being Hit by Car on Live TV
A television reporter from Montgomery County was hit by a car last week during a live weather segment in West Virginia. Amazingly, Tori Yorgey managed to get right back up, report that she wasn’t hurt, collect herself, and continue reporting, writes Michael Tanenbaum for PhillyVoice. Yorgey was reporting on inclement weather conditions in Dunbar when…
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Swimming Lessons at Horsham’s Aqua-Tots Swim School is a Great Winter Activity and Critical for Safety
Owners of Aqua-Tots Swim School in Horsham, Andrea and Brad Sahl, opened the first Aqua-Tots franchise in the Northeast in 2017 with the goal of creating a fun atmosphere where they teach children how to swim and become safe in the water. They were customers at first, sending their children to Aqua-Tots to a North…
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Can Local Businesses Thrive in an Online World?
So much has changed as a result of the pandemic, but the shift to online purchases, virtual meetings and events, and contactless service was happening even before COVID-19 arrived. Many local businesses that rely on foot traffic, referrals, in-person networking, and face-to-face sales calls have been struggling to adapt, and some are wondering if their…
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VISTA Today Announces Newest Affiliate Partner, CompanyVoice
VISTA.Today is excited to share the news of CompanyVoice, which offers a blended solution accommodating both on-site and virtual agents via a call center for inbound campaigns. The center is based in Blue Bell, outside of Philadelphia, and is a certified woman-owned business. “Since 2012, we are committed to creating jobs in the region for…
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A New You In ’22: Start With a Desales University One Credit Workshop.
Give yourself a new start in January of ‘22, enroll in a DeSales University’s 1-credit course today! The DeSales University MBA program is proud to announce its next series of 1-credit courses geared toward the working professional. “Voice of the Customer” will teach you how to capture, analyze and report on customer feedback – expectations,…
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Join Perkiomen School at Open House on January 19
At Perkiomen School, they create possibilities. Their community is a celebration of individuals, their space is transformative by design, and their impact is focused on the future. They know that experience is the best teacher and that the challenges of life can only be solved by digging in, taking part, and pushing through. Since 1875, Perkiomen…
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Wall Street Journal: Return to Remote Learning in Norristown Sends Ripple Effect Throughout Community
Deciding to temporarily return to remote learning was not an easy decision for Norristown Area School District Superintendent Christopher Dormer, but the rise in COVID-19 cases has forced his hand, write Scott Calvert and Douglas Belkin for The Wall Street Journal. On Monday morning, Dormer learned that about 11 percent of the district’s employees would…
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Wall Street Journal: Grateful Dead Historian Solves Jerry Garcia Mystery via Now-Demolished Bala Cynwyd Hotel
A receipt from the now-demolished Marriott Hotel (the former Marriott Motor Inn) that once stood at City Line and Monument avenues in Bala Cynwyd helped an amateur historian and fan of Jerry Garcia’s work outside the Grateful Dead solve a mystery he has been trying to decipher for years, writes Justin Scheck for The Wall…
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Start Off the New Year with a Marketing Plan That Will Grow Your Business in 2022
New Year, New Marketing Plan As we start 2022, now is the time to think about how you are marketing your business in the new year. Have you given thought to the potential sales opportunities that are out there if you dedicate a portion of your budget to marketing? We recently spoke with Founder and…
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Local Software Company Helps Hollywood Run Better Productions
Josh Weinberg of Wynnewood and his 2018 startup, Run a Better Set, has helped roughly 250 movies manage their extras. His company has been a part of productions such as Mare of Easttown and King Richard, writes Christian Hetrick for The Philadelphia Inquirer. Weinberg, who graduated from Lower Merion High School, drew upon his own…
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Manufacturer of Custom-Fitted Golf Equipment Opens Location in King of Prussia
PXG (Parsons Xtreme Golf), a company that designs, markets, and sells a line of golf products, recently opened a facility in King of Prussia that allows customers to get fitted and test out custom golf clubs, writes Ryan Mulligan for the Philadelphia Business Journal. Much of PXG’s business model is based on providing custom fits…
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VISTA Careers – beMarketing
The Videographer is responsible for producing and editing engaging videos. The candidate will manage and maintain files and assets for video projects, along with cataloging and organizing footage. The Videographer will support all aspects of video strategy development, storyboarding, pre-production planning, post-production fulfillment, editing, filming, managing third party assistance during production, and fulfilling of completed…






























































