Now that the inaugural Yuletide at Devon is over, the organizers have a much better idea of what to keep and what to change or fully remove in the future, writes Caroline O’Halloran for Savvy Main Line.
Yuletide’s parent company, Spectacle, is hoping to bring the festival back to the Devon Horse Show next year, provided it receives approval from Easttown Township.
One of the things that the second year will most likely include is ice skating – which was the most demanded event by visitors.
Meanwhile, the mammoth concert stage in the Dixon Oval will not return as national musical acts did not draw the expected crowds.
Additionally, the show might not last as long.
“We marketed Yuletide as a Christmas thing,” said Jes Bickhart, who co-founded Yuletide with his father, Rob. “Getting people back on Dec. 26 was a challenge. Not many market shops saw significant sales after Christmas. One thing we’ll talk about is potentially shutting down after Christmas.”
Ticket prices may also be reduced with rides and visits with Santa becoming a la carte options.
Read more about what Yuletide at Devon wants to plan for next year in the Savvy Main Line.
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