How to Boost Your LinkedIn Headline Score

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How to Boost Your LinkedIn Headline Score.

Have you ever tested your LinkedIn headline to see how it scores using an analyzer for overall score, engagement, and impressions? You can also boost your LinkedIn headline score.

All it takes is time and willingness to potentially go down rabbit holes while you create the right set of keywords of what you do and a descriptor of your personal brand that will generate a vivid image. The goal is to make it memorable.

There are several headline analyzers available, but the one I have been using for LinkedIn headlines is Sharethrough, which you can reach at https://headlines.sharethrough.com/.

Type in your current headline and then tweak away. You can have up to 220 characters in your headline.

Here is one example I am making up (i.e., it is not from any of my clients).

Integrated Digital Marketing Professional

  • 38 Headline Quality Score | 62 Engagement Score | 15 Impression Score

Integrated Digital Marketing Professional  Social Media | Email Marketing | SEM | SEO | Web Services | Graphic Designer | Print & Digital Communication | Google Analytics | Google Ads 

  • 73 Headline Quality Score | 60 Engagement Score | 80 Impression Score

Integrated Digital Marketing Professional  Social Media | Email Marketing | SEM | SEO | Web Services | Graphic Designer | Print & Digital Communication | Google Analytics | Results Better Than Hot Buttery Popcorn

  • 77 Headline Quality Score | 59 Engagement Score | 100 Impression Score

Integrated Digital Marketing Professional  Social Media | Email Marketing | SEM | SEO | Web Services | Graphic Designer | Print & Digital Communication | Google Analytics | Conversions Better Than Hot Buttery Popcorn

  • 77 Headline Quality Score | 59 Engagement Score | 100 Impression Score

Integrated Digital Marketing Professional  Social Media | Email Marketing | SEM | SEO | Web Services | Graphic Designer | Google Analytics | Conversions & Engagement Better Than Hot Buttery Popcorn at the Movies

  • 80 Headline Quality Score | 65 Engagement Score | 100 Impression Score

If you do not remember the person’s name or the company they work for, you will undoubtedly remember the visual of hot buttery popcorn. You can even do a Boolean search to find this person on LinkedIn with this memorable and vivid image descriptor.

If you need more LinkedIn tips, join in on upcoming online workshops per the link below.

Have fun creating the new you on LinkedIn!

Missed last week’s article? Read Consider Job Crafting Before Joining the Great Resignation.

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