The Kennett Run, an annual race for a good cause, is going back in time for its 30th-anniversary campaign, entitled “Run like it’s 1989″, writes Richard Gaw for the Chester County Press.

This year’s race will be on May 11, three decades after the annual event was envisioned by a small group of enterprising Kennett Square leaders to raise funds for local organizations.

The idea for this year’s theme came from Race Director J.J. Simon, who kicked off early registration for the event at the Kennett Area YMCA in January.

“As we were signing people up, I kept remarking that people should be dressed like it’s 1989, and so we brought in some music from the period to hype up the theme, as well,” said Simon.

The idea was so successful that the organizers decided to make it the official theme.

With help from Two Stones Pub and Fig Industries, Simon and board members Becky Devestine, Steve McManus, and Gail Chase donned period clothing for a 1980s-inspired photo shoot, which began the campaign.

To further incentivize participants, Simon said awards will be given out for the best-dressed individual, husband-and-wife duo, and group.

Read more about the Kennett Run in the Chester County Press here.

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