By Michael Gidlewski

As a business owner, you need to be thinking at the big-picture level. What’s it going to take to get you from where you are now to the next level?

A “What Really Matters Most” focus generates:

• organizational clarity
• a results-based culture
• planning/execution
• leadership development

Your journey through the “What Matters Most” focus helps you to stay focused on the most important stuff in your personal and business life and stay off the treadmill of mediocrity. More and more time is being spent handling insignificant details, thus creating more and more tension between your personal and professional life. This journey becomes “a way of life” in leading your businesses into a more profitable future.

If there is one constant in the age we live in, it is change and the uncertainty it brings. And this uncertainty is a fundamental reason for developing a strategy. The common question asked is: How can I develop a strategy for my company in a world where the only constant is change?

Peter Drucker, the late management consultant, said that the best way to predict the future is to create it.

Achievement Unlimited believes that, even though we don’t know how the future will unfold, we are better off with strategic development, so we have some idea of where we are going and why we are going there. We need to have a crystal-clear focus on our guiding principles, our shared values, our vision, mission and purpose, and our unique value proposition. This is a living document that is communicated throughout the organization for optimal success.

The strategic development process is one of the most powerful tools you have in your arsenal to improve organizational focus and effectiveness. The magic really happens as you and your team go through the process of creating the strategic vision, mission, purpose, and plan to take your business into the future.

Again, no one can predict the future but rather than sit back and wait for it to happen, the effective executive plans and anticipates what lies ahead. The tools we’ve identified will help clarify and simplify how you see reality, enabling you to operate more successfully in today’s complex and constantly changing world.

Click here to get a Strategic Planning Action Kit from Achievement Unlimited Limited.

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Michael Gidlewski is President of West Chester-based Achievement Unlimited, Inc., as well as a growth catalyst and motivational speaker. He works with motivated business owners and entrepreneurs to clearly define the elements of what they dearly want their businesses and lives to look like, then helps them connect all the moving parts that make up those visions to consistent action and habits. Michael can be reached at 610-793-6609 or via e-mail at michael@achievable.com.

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