QVC to Lead Christmas Parade as Title Sponsor

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QVC has been named by the Greater West Chester Chamber of Commerce as title sponsor for this year’s QVC West Chester Christmas Parade on Dec. 2.
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All of Chester County looks forward to the Christmas Parade which happens every year live on TV, thanks to QVC.

The Greater West Chester Chamber of Commerce is proud to announce QVC as title sponsor for this year’s QVC West Chester Christmas Parade.
The annual celebration in its 37th year attracts nearly 40,000 people to downtown West Chester and QVC further increases spectator enjoyment event exposure by providing on-air coverage to millions of viewers in their homes during the holiday season.

“To have the global retailer and its employees support the West Chester community in this way exudes what it means for an organization to be part of the fabric of their community,” GWCCC President Mark Yoder said. “This event is the shining star of West Chester and Chester County, and we are proud to be able to bring it to life with the support of our sponsors.”

The 2016 QVC West Chester Christmas Parade on Friday, Dec. 2, at 7:15 p.m. will include marching bands, cold-air balloons, dance troupes, antique cars, community floats and vehicles, and of course Mr. and Mrs. Claus.

“The West Chester Christmas Parade is a wonderful way to bring our local community together to connect in the spirit of the holidays,” QVC VP of Global Communications Colleen Rooney noted. “As this year’s title sponsor, we’re especially excited to showcase the magic of this hometown tradition with our millions of viewers across the country.”
Highlights from the parade will be broadcast on the network over the extended holiday weekend.

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