Chester County Briefly: August 24

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Wedderspoon

Malvern-based Wedderspoon, the brand famous for its popular Manuka honey, has launched a new line of Organic Manuka Pops, offering the beneficial health properties of Manuka honey in a convenient, kid-friendly format.

The USDA organically-certified pops are available in eye-catching packaging and three distinct flavors – raspberry, orange, and grape – and a variety pack. With a focus on the “well-beeing” of kids (and grown-ups alike), these tasty organic pops are created using simple, natural ingredients. Each pop boasts the added benefit of 100 percent of the RDA of Vitamin C for kids ages four and up.

“Our team has worked hard to develop a great-tasting, organically certified product that showcases the benefits of Manuka for the whole family,” said Wedderspoon CEO Rebecca Remley. “We couldn’t be more proud of the final result.”

PQ Group Holdings

Malvern’s PQ Group Holdings – a manufacturer of catalysts, specialty materials, and chemicals – has filed for an initial public offering, writes Harold Brubaker for the Philadelphia Inquirer.

PQ, which traces its roots to a company founded in 1831 in Philadelphia, last year had a net loss of $80 million on $1 billion in revenue, according to an amended filing with the Securities and Exchange Commission.


Penn State Great Valley

This January, PSGV will launch two noncredit professional development courses: Content Marketing and Measuring Marketing Success. Designed for both current marketers and professionals new to the field of marketing, the courses will help students create and evaluate a tactical and relevant marketing campaign.

The Content Marketing course will focus on the personas, strategies and tactics that transform a traditional marketing focus into a remarkable engagement machine across both print and digital domains.

Measuring Marketing Success is designed to further participants’ technical acumen. The course will examine the traditional sales funnel and explore marketing’s impact on the customer journey.

The courses will be offered consecutively on Thursdays from 6-9 PM, with Content Marketing running from Jan. 11 to Feb. 22, and Measuring Marketing Success from March 8 to April 19. Registration will open on Monday, Oct. 30. Click here for more information.

West Chester University

Hauling mini-refrigerators, duffel bags, laptops, backpacks, and all the accoutrement’s needed for college, WCU freshmen will move into their on-campus residence halls on Friday, while upperclassmen will start moving into their residence halls on Saturday. The first day of classes for all students will be on Monday, Aug. 28.

WCU expects fall 2017 enrollment to exceed fall 2016 enrollment, which totaled 17,005 students (14,397 undergraduate students + 2,608 graduate students). Consistent with WCU’s strategic plan to increase Distance Education (online programs) and graduate enrollment, virtually 100 percent of WCU’s anticipated enrollment growth over last year is occurring in graduate-level Distance Education offerings.

Official fall 2017 enrollment numbers will be available on the 15th day of class.

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