Disney has created places of enchantment the world over, and once again thanks to the GWCC the Disney Institute is sharing how to incorporate the magic behind its business success during a one-day professional development course on Sept. 25 in Malvern.

The event, “Disney’s Approach to Business Excellence,” provides a look behind the curtain at the power of leadership values, customer loyalty and organizational culture.

“We’re proud to offer one of Disney Institute’s most engaging courses once again which always attracts a full house,” stated Greater West Chester Chamber of Commerce President Mark Yoder. “We’re fortunate to continue our relationship with Disney Institute as this marks the fourth program we’ve hosted in the greater West Chester area.”

“This day of Disney Institute training uses business insights and time-tested examples from Disney parks and resorts worldwide to inspire individuals and organizations to enhance their own customer experience using Disney principles as their guide,” as described by Disney Institute.

The Disney Institute course will go from 8 a.m. to 4 p.m. at The Desmond Hotel & Conference Center in Malvern, focusing on five powerful lessons in business.

“These universal pillars of a successful business — leadership, culture, service, brand and innovation — are the keys to sustained business excellence. Together, these lessons forge an enduring bond between inspired leaders, motivated employees, satisfied customers and an ability to continually grow the brand.”

To learn more about the Disney Institute’s one-day course and take advantage of discounted early bird pricing visit the GWCCC website here, and check out previous VISTA Today coverage of Chamber happenings here.