Victory’s Parkesburg Brewery Gets Brewer’s First Canning Line
By Shannon Maria Jones
In response to consumer demand, Victory Brewing Company announced plans Tuesday to install a canning line in their new Parkesburg facility in 2015. Victory believes offering strategic brands in a can format will meet the growing fan demand and introduce their beer to a larger audience.
Summer Love Ale is the first Victory brand tentatively scheduled to make its aluminum can debut.
“The Parkesburg facility was built with the idea that it would enable us to expand our brand in a way our thirsty fans would appreciate. It only seems to make sense that the first Victory brand to be found in a can should be Summer Love Ale since it embodies all the fun and freedom summertime has to offer and a can is fitting for so many outdoor activities that come with that time of year,” says President and Brewmaster, Bill Covaleski.
Victory Brewing Company is a craft brewery founded by childhood friends, Bill Covaleski and Ron Barchet and headquartered in Downingtown. The company recently opened a second state-of-the-art 200,000 barrels per year capacity brewery in Parkesburg, PA to serve fans of its fully flavored beers in 35 states.
In a statement yesterday, the company promised more information will be available in the coming months about Victory’s full plans for the new Parkesburg canning line and other craft beer varieties it will offer in cans.
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Shannon Maria Jones is co-founder of Dashing Rogue, LLC, “bringing back the dinner party” by providing customizable beer pairing dinners in your home. She hosts the weekly podcast, “Beer Mistress’s Microbrew Review” available on iTunes. Visit www.BeerMistress.com for her beer reviews, pairing tips, and recipes.
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