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SCORE: Let’s Talk: Components of Marketing Your Business
September 16 @ 6:30 PM - 8:30 PM
The processes for creating, communicating, selling and delivering your product, service, non-profit or event and managing customer relationships in ways that benefit require coordination, planning and implementation. Marketing is a constantly evolving process that should be included in your daily schedule. Take away tools that you can implement immediately!
Identifying your Target Audience/Customer:
Where are they?
How do you reach them?
Keeping them and you motivated
Learn inexpensive but effective ways to promote and advertise.
What to consider when planning your budget.
Its social media not sell media. What works and what doesn’t.
Write an effective press release and who to deliver it to.
Write winning media pitches and where to send them.
Mission Statements and Elevator Speeches:
Why they are so important
How to write the best one for you and your business