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SCORE: Let’s Talk: Components of Marketing Your Business

September 16 @ 6:30 PM - 8:30 PM

The processes for creating, communicating, selling and delivering your product, service, non-profit or event and managing customer relationships in ways that benefit require coordination, planning and implementation. Marketing is a constantly evolving process that should be included in your daily schedule. Take away tools that you can implement immediately!

 

Identifying your Target Audience/Customer:

Where are they?

How do you reach them?

Keeping them and you motivated

 

Marketing Budget:

Learn inexpensive but effective ways to promote and advertise.

What to consider when planning your budget.

Its social media not sell media. What works and what doesn’t.

 

Public Relations:

Write an effective press release and who to deliver it to.

Write winning media pitches and where to send them.

 

Mission Statements and Elevator Speeches:

Why they are so important

How to write the best one for you and your business

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