Employers who hire locally not only retain talent longer but foster greater community involvement, ensure dollars are invested back into the local economy, and reduce the environmental impact of long commutes.
VISTA Today offers recruiters what no other platform can – a well-educated, experienced and engaged Chester County audience.
VISTA Today’s audience is:
- Affluent: 72% of VISTA Today’s readers have household incomes of over $50,000, 21% are over $150,000.
- Educated: 69% of VISTA Today readers have an undergraduate or graduate degree, 56-percent above the national average.
- Experienced: 62% of VISTA Today readers are between 35 and 65 years-old.
- Engaged: 75% of VISTA Today are somewhat (50%) or actively (25%) engaged in their community.
- Informed: VISTA Today readers are 3-times more likely to follow local, regional and nation news on a diversity of media outlets including PBS (4.46x), CNN (2.48x), Fox News (2.24x) and MSNBC (2.11x) than the average American.
There are a variety of ways that you can leverage VISTA Today to fill open career positions:
- Career Post: a post of 200-250 words focused on up to three open positions inserted in at least one morning and afternoon VISTA Today email newsletter.
- Social Media Promotion: links to the post inserted into VISTA Today’s Facebook and LinkedIn news stream and boosted to reach additional 1,000 to 3,000 county residents.
- End of Post Banner: a block ad, measuring 640 x 150 pixels, with links back to your career page.
- Front/Post Page Block Ad: a block ad, measuring 188 x 324 pixels, seen by 3,000 daily visitors to VISTA Today’s visitors.
- Focused E-Mail – All Subscribers: an e-mail promoting a career opening sent to all 20,000 VISTA Today subscribers.
- Focused E-Mail – Loyal Subscribers: an e-mail promoting a career opening sent to 5,000 of VISTA Today’s most loyal subscribers (as determined by MailChimp).
- Top of E-Mail Banner: measuring 1024 × 264 pixels and sent to 20,000 daily subscribers.
- Bottom of E-Mail Banner: measuring 1024 × 264 pixels and sent to 20,000 daily subscribers.
Call Kim at (484) 881-3607 ext. 101 to explore how VISTA Today can help you fill your next career opening.