On Tuesday, Feb. 9, this free webinar can show you “How Packaging Can Build Your Brand, Reduce Damages and Waste, and Even Save You Money.”

 

This webinar, at 1 p.m., will teach you how packaging can do more for your business than protect your shipments – including building your brand and cutting costs.

 

Increased online shopping during the pandemic means consumers are being flooded with more packages than ever. Packaging can make your shipments stand out from those of other businesses and products, while helping reduce damages and save money.

In this session, Kim Dixon, FedEx Office Executive Vice President & Chief Operating Officer, will discuss key packaging considerations for small-business shippers and share how optimizing your packaging can increase customers’ satisfaction and even reduce waste and cost.

You’ll learn about:

• Packaging Basics for brand new shippers to save money in the long run
• Custom-branded boxes and other packaging options to market your business
• How to understand and calculate dimensional weight to decrease estimated shipping costs
• How to utilize the experts at the FedEx Packaging Lab for package, freight and material testing to ensure better protection for your shipments and help reduce customer damage claims

About the presenter:

 

This webinar is sponsored by FedEx. 

 

To register, click here. 

 

 

On Thursday, Feb. 11, this free webinar will show you how to “Get Your Local Business on Google Search and Maps.

 

This webinar, at 2 p.m., will teach you how to create and manage a Business Profile on Google from start to finish.

 

Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google Search and Google Maps, no matter which device they use.

 

In this session we’ll show you how to:

• Create or claim your Business Profile on Google
• Manage your business info across Google Search and Maps
• Use your Business Profile to connect with potential customers

The webinar is hosted by Cheri Bales, M.A., owner of Hannah/Gold Communications LLC, and a Certified SCORE Kalamazoo/SW Michigan Mentor. 

About the Presenter:

Cheri Bales has more than 30 years of experience in marketing strategy with business and education and regularly helps small businesses select the right marketing mix, then implement and evaluate it.

She is a regular SCORE presenter and did 23 live marketing and social media webinars for SCORE between April and August 2020.

She is a marketing strategist who helps small business owners break down the steps to marketing success.

This webinar is sponsored  by Grow With Google. 

Click here to register. 

Mastering Finances for Black-Owned Businesses

On Tuesday, Feb. 16, take this free webinar to learn about “Mastering Finance for Black-Owned Businesses”.

This webinar, at 1 p.m., will help you get more informed about your finances, understand your numbers, and make better financial decisions.

According to SCORE’s Megaphone on Mainstreet study, 8.8% of black-owned businesses described their business now as profitable and growing, while 56.3% reported as NOT profitable.  A key to the success of any business is financial literacy and being able to master your numbers.

Join this educational webinar, presented by Owner & CEO of PKJ Consulting Phyllis Johnson, that will break down this critical element of business success into simple terms, so you are more informed, understand your numbers and can make better financial decisions.

This session, hosted by Phyllis Johnson,  owner & CEO of PKJ Consulting, will guide you on:

• Understanding the alliance between personal and business finances
• How to read and use financial statements
• How to measure your company’s financial health
• Accounting basics (including accounting software)
• How to use cash flow forecasts
• Business risk and how to manage it
• How trusted advisors can help your business (and how to vet them)

About the presenter:

Phyllis Johnson launched PKJ Consulting in 2015.

PKJ Consulting is an Accounting & Consulting Services company for small businesses that provides accounting, bookkeeping, consulting, taxes, payroll, consulting, and startup services.  

She started her company because growing up in the Bay Area of California, she saw a lot of small businesses startup and close due to lack of resources, planning, and assistance. She became passionate about wanting to help small businesses.

Phyllis believes that continuing education allows her to learn and grow as a person and also allows her to fully help other entrepreneurs.

She holds a B.S in Business Administration with a minor in Accounting and Finance from Pepperdine University, a MBA from UNLV with a focus in Entrepreneurship Management, her Professional in Human Resources Certification, is QuickBooks Online Elite Pro Certified, and Microsoft Office Certified.

Click here to register. 

 

On Thursday, Feb. 18, this free webinar shows you how to

The webinar, at 1 p.m., is hosted by Ryan P. Kelly, Vice President of Global E-Commerce Marketing for FedEx Services, 

Discover how the right technology can help you scale up, improve efficiency, and create a friction-free customer experience.

 

There are three critical components to success for an online business – a product that consumers want, building a strong brand, and selecting the right technology at the right time.

 

Evaluating and choosing the right technology can be overwhelming – especially as you’re starting up and growing fast.

Ryan Kelly, FedEx Vice President of Global E-Commerce Marketing, will break down the steps you need to take to navigate the options and highlight real examples of what technologies some small businesses are using to successfully grow their online business.

Tune in to help make the best choices for your business and products.

You’ll learn about:

• Multi-channel selling and the pros and cons of selling on your own online store versus marketplaces
• The most important e-commerce platform capabilities to consider
• Other types of technologies to help grow your business
• When and how to upgrade or add technology solutions

About the presenter:

 

This webinar is sponsored by FedEx. 

 

Click here to register. 

 

 

On Thursday, Feb. 18, take this free webinar to learn “How to Start and Operate a Small Business”.

 

This webinar, 11 a.m. to 12:30 p.m., is hosted by attorney and SCORE presenter, Frank P. Farmer, Jr.

If you are thinking about “becoming your own boss” this is a chance to get an overview of the things you need to know.

Join a discussion of the ‘nuts and bolts” issues that should be considered when starting and operating a small business.

Frank will discuss topics including the need and usefulness of developing a business plan; selecting a business organizational structure; fictitious name registration; licensing; hiring employees vs. independent contractors; obtaining tax identification numbers and other related topics (as time permits).

 

A graduate of Widener School of Law and a member of the Pennsylvania Bar, Frank P. Farmer, Jr. has been engaged in the private practice of law since 1980. 

 

Located in Kennett Square, but providing services throughout the Delaware Valley region, Frank’s practice, concentrates in the area of small business transactions, which includes the representation of individuals and business entities; starting, operating and/or buying/selling small businesses. 

 

His services include, but are not limited to, incorporation services and registration of fictitious names; preparation and review of leases, contracts, employment agreements, shareholder/operating /partnership agreements; representation of buyers/sellers of businesses, conflict resolution and problem solving.

 

Click here to register.

 

 

 

Becoming certified as a Women’s Business Enterprise (WBE) is about so much more than being able to attach the colorful “women owned” logo to your business card.

It’s about opening up doors to a network of thousands of other women entrepreneurs and hundreds of corporate and government partners looking to work with women-owned businesses.

We’ll show you how to gain this prestigious certificate and use it to build your business!

We will cover:

• The eligibility requirements so you can know if certification is right for you
• The process, costs, documents required and what to expect
• The benefits and opportunities available to certified women owned businesses

Who should attend:

• Established women-owned businesses (brand new businesses welcome!)
• Businesses interested in obtaining corporate or government clients
• Anyone interested in certification, whether you are unfamiliar with it or already certified

About the presenter:

 

 

 

On Tuesday, Feb. 23, this free webinar will offer “Shoestring Solutions to Common Startup Issues”.

This webinar, at 1 p.m., is hosted by “America’s small business expert,” Steve Strauss, best-selling author of The Small Business Bible and USA TODAY senior small business columnist.

 

The webinar will help you understand what the most common startup pitfalls are and how to avoid or solve them – without spending a lot of money!

 

The idea of starting a business can be quite daunting, and especially in today’s times.

In this hands-on startup webinar,  and author of , Steve Strauss will help you understand what the most common startup pitfalls are and how to avoid or solve them – without spending a lot of money!

Topics of this session include:

• Getting a website for free (or almost free!)
• DIY legal and operations
• Marketing on a shoestring
• And more…

Steve regularly speaks around the country and around the world and he is often tapped to be a spokesperson for companies like Bank of America and Microsoft.

 

He sits on advisory boards for the World Entrepreneurship Forum, SCORE and P&G. The Strauss Group creates exceptional content for Fortune 500 companies down to small chambers.

Steve’s latest venture is the tech startup, TheSelfEmployed.com.  Steve has a combined 100,000 social fans/followers/likes.  He also really dislikes ketchup.

Click here to register. 

 

 

 

This webinar, 11 a.m. to noon, is hosted by John Hess, a SCORE mentor volunteer and a professor at West Chester University where he teaches finance and entrepreneurship.

 

Business plans take too long to write, are seldom updated, and almost never read by others, but documenting your hypotheses is key. Leanstack Canvas solves this problem using a 1-page business model that takes under 20 minutes to create. 

Sign up now to create a business model that will be read by more people, be more easily updated, and let you focus on building your business – faster.

About the presenter:

John Hess has more than 25 years experience driving transformational change in senior leadership roles with global responsibility at Fortune 50 banking companies.  John is a public speaker and consultant on banking and systems topics as well as a township planning commissioner.  

He has a BS degree from The Pennsylvania State University and an MBA from Rutgers University.

Click here to register.

Expand to New Markets with Small Business International Shipping

On Thursday, Feb. 25, this free webinar will show you how to “Expand to New Markets with Small Business International Shipping”.

This webinar, at 1 p.m., is hosted by Stephen L. Smith, Marketing Director for FedEx Services.

Find out how to speed up growth by shipping to international customers, with less paperwork and fewer obstacles than you may think.

Many small-business owners want to speed up growth by selling and shipping to international customers, but don’t know where to start.

Navigating the many processes and requirements may seem overwhelming, but with the right guidance, international shipping can be simpler than you might think.

In this webinar, Stephen Smith, discusses how to prepare for shipping internationally.

You’ll learn about:

• How to choose and use International solutions, services, and resources
• The basics of customs brokerage and clearance activities
• Getting a rate, filling out documents, finding codes/customs documents/duties & taxes
• Overcoming common obstacles and preventing delays

About the presenter:

Stephen Smith supports FedEx Logistics (Supply Chain, Freight Forwarding and Customs Brokerage), Sensor Based Logistics and the enterprise Healthcare vertical.

During his 16-year FedEx career, he has gained a deep understanding of international shipping as Marketing Manager for FedEx International Deferred and Express products and roles on several international marketing teams.

Stephen has experience supporting multiple small businesses including his father’s 35-year air conditioning and heating company, and his wife Elizabeth’s small animal veterinary practice.

This webinar is sponsored by FedEx. 
Click here to register. 

SCORE, the nation’s largest network of volunteer business experts, is dedicated to helping small businesses get off the ground, grow and achieve their goals.

Since 1964, it has provided education and mentorship to more than 11 million entrepreneurs nationwide.

SCORE Chester and Delaware Counties has been operating since 1985, with 100 dedicated volunteers today who provide confidential mentoring at no charge and offer business seminars, workshops and webinars to benefit the local community.

SCORE is a 501(c)(3) nonprofit organization and a resource partner of the U.S. Small Business Administration (SBA).