Local United Way Leaders Change Things Up to Better Meet Challenges Posed by Pandemic

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Image via the United Way of Chester County.

Two local United Way leaders changed the way they usually do things to better meet the unique challenges of the coronavirus pandemic, writes Krystine Sipple for Generocity.

“When the pandemic hit, we were very lucky in Southern Chester County because we already had an established social sector network,” said Carrie Freeman, CEO of the United Way of Southern Chester County.

The organization is part of the Southern Chester County Opportunity Network, a collective impact initiative comprised of partners from throughout the region to comprehensively address poverty.

In March, Freeman started participating in weekly Zoom meetings with all the SCCON partners to determine the best and most efficient ways to collaborate.

Meanwhile, the United Way of Chester County started working on the Chester County COVID-19 Response Fund early in the pandemic.

This allowed the organization to “deploy resources to community-based organizations offering crucial support to families and individuals in need immediately during the global pandemic,” said Christopher Saello, CEO of the United Way of Chester County.

Both Saello and Freeman were on the leadership team for the effort that managed to raise more than $1 million in 88 days.

Read more about these local United Way leaders at Generocity here.

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