Tuesday with Michael: What You Need to Know about Communication in 2020

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By Michael Gidlewski

Since Covid-19 was declared a pandemic many of us, even the unwilling, have had to quickly become experts in the technology of online meetings. We have long been seasoned e-mail professionals and have stayed on top of the ever-changing social media trends but the pandemic has raised the bar.

Everyday successful business leaders are seeking new ways to utilize technology to engage with employees, clients, vendors, and colleagues. Technology certainly opens doors for communication but we must remember that no technology can make up for poor communication.

What this means is that it is just as important to work on our communication skills as it is to sharpen our ability to use these technologies. What are you doing right now to work on improving the communication throughout your organization?

There are systems and automated processes available to help share information with your employees and your customers. You can broadcast your goals and progress in real time with strategic plan software. You can set up automated emails for clients who subscribe to your newsletter.

All of these things are useful but they are not enough. Relationships are built through person-to-person contact. We need to talk to people individually to really learn about who they are and what their needs are.

We can gather surveys to find out about employee and client satisfaction but that is often only part of the story. We need to do more than gather data to nurture human relationships. We need to connect on a personal level and communicate in a way the other person understands.

What are you doing right now to improve your own communication skills? Are you helping develop the communication skills of other leaders and staff in your organization? You can start by taking the FREE Working From Home Assessment which provides key insight into your communication style and gives suggestions on how to communicate with others effectively. Click HERE to begin the assessment today.

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ABOUT THE AUTHOR

Michael Gidlewski is President of West Chester-based Achievement Unlimited, Inc., as well as a growth catalyst and motivational speaker. He works with business owners and entrepreneurs to clearly define what they want their businesses and lives to look like, then helps them connect all the moving parts to consistent action and habits. Michael can be reached at 610-793-6609 or via e-mail at michael@achievable.com.

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