Exton-Based Citadel Bank Aggressively Expanding Eastward

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Citadel Branch
Citadel is a cornerstone of banking and wealth management in Chester County.

Free $200 gift cards and convenient access to cash are quickly flowing to Bucks County for new customers of Exton-based Citadel, which just opened its first of several new bank branches in thecounty.

Jeff March
Citadel CEO Jeff March is overseeing expansion into Bucks and Montgomery Counties.

This latest grand opening in Warminster builds on a rapid expansion strategy that put up four other new branches in Montgomery and Delaware counties since November 2013, all of which feature the bank’s signature low fees, high rates and exceptional customer service.

“Our expansion into Bucks County is further testament to our commitment to providing the very best value on a full range of banking services and the convenience of having Citadel branches where customers live and work,” President and CEO Jeff March said.

With two full-service drive-thru lanes, a drive-up ATM, Citadel Express Banking machines and a self-service coin machine, the new full-service branch in the Center Point Place Shopping Center off of West Street Road is expected to draw from more than 500 existing Citadel customers in the Warminster area.

The location’s grand opening celebration last weekend featured special giveaways and offers, including the free $200 gift card promotion for new customers who open a checking account.

In the future, Citadel’s reach is planned to stretch farther into Bucks and Montgomery counties with more freestanding branches over the next several years.

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