By Judith Lee

Yet again, I received some great questions at a SCORE presentation, this time at Tredyffrin Public Library. Here is one I get a lot: When is the best time to post on various Social Media channels?

Below is a simple summary of the best times to post to Social Media:

Facebook

• Best times to post: Thursday and Friday between 9am-7pm
• Worst times to post: Monday through Wednesday
• For shares, aim for 1pm. For clicks, aim for 3pm

Twitter

• Best times to tweet for B2B: Weekdays
• Best times to tweet for B2C: Weekends
• For retweets, aim for 5pm. For clicks, aim for 12pm or 6pm

LinkedIn

• Best times to post: Tuesdays between 10am-11am
• Great for B2B, aim for business days during work hours

Pinterest

• Best time to pin: Saturdays between 8pm-11pm
• For fashion and retail, pin on Fridays at 3pm

Instagram

• Best time to post: Mondays during off-hours
• Fairly consistent, just a slight spike on Mondays

Google+

• Best times to post: weekdays between 9am-11am

For more insight and a reference tool on the best time to post, check out the Infographic here.

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Top image via HowToStartABlogOnline.net

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Judith Lee is a marketing and communications professional who focuses on social media and email marketing based in Atglen. She is a SCORE Volunteer and the Chair-Elect of the Southern Chester County Chamber of Commerce. Her posts on marketing and social media are a regular Monday morning feature on VISTA Today. She can be reached at 610-368-2058 or via email at judithlee@epix.net.